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Beyoncé channels Audrey Hepburn singing Moon River in Tiffany’s ABOUT LOVE campaign

by

Mason Poole

After celebrating her 40th birthday on September 4, Beyoncé is channeling a Hollywood and fashion icon in the latest segment of her Tiffany ABOUT LOVE campaign with Jay-Z, which debuted Monday.

The 28-time Grammy winner sings “Moon River,” which was performed by Audrey Hepburn in her signature 1961 film, Breakfast at Tiffany’s. The classic won an Oscar for Best Original Song, and Grammys for Record of the Year and Song of the Year.

As Queen Bey sang the song while playing piano, Jay shot the video on a Super 8 camera. In the clip, he enjoys watching the playback in a screening room. We also see scenes of Beyoncé flying on a private jet, and embracing romantic interludes with her husband.

“ABOUT LOVE tells a love story of longing, reunion and a bond that transcends space and time,” reads the video caption.

In a series of ads, Beyoncé models the iconic Tiffany Yellow Diamond previously worn by Hepburn. The Dreamgirls star is only the fourth person ever to wear the Yellow Diamond, which was last worn by Lady Gaga at the Academy Awards in 2019. The stone features over 100 carats of white diamonds.

The campaign also features a 22-carat yellow diamond ring and a 15.02-carat emerald-cut diamond ring, plus an 18-carat yellow and rose gold bracelet

Queen Bey posted three photos on Instagram of her wearing a black gown with mesh opera gloves. Hova joins her in a classic black tuxedo and bow tie.

Last week, as part of their ABOUT LOVE campaign, the couple announced that through Beyoncé’s BeyGOOD foundation, and Jay’s Shawn Carter Foundation, Tiffany is donating $2 million toward scholarship and internship programs for historically Black colleges and universities.


 

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