Posts Tagged: Aunt Jemima

Aunt Jemima Has a New Name

After backlash from consumers of a racist brand name, Quaker Oats has revealed that Aunt Jemima has a new name and look.   The new name and logo will be Pearl Milling Company to reflect on the beginnings of the famous brand.   Look for the new branding on your store shelves in June.  Aunt Jemima was one… Read more »

Cream Of Wheat Removes Black Chef From Boxes

It’s anew day and time for a new Brand! After completing ‘Branding Review’, following in the footsteps of Uncle Ben’s (now Ben’s Original), Aunt Jemima, and Land O’ Lakes, another famous food is retooling its image. B&G Foods has announced that they will remove the Black chef from packages of Cream of Wheat after completing a months… Read more »

Master P

Master P Announces New Food Brand to Replace Aunt Jemima

For years Master P has built his own brand, from music and sports to movies and snacks, Master P is the epitome of an entrepreneur. Now the music mogul is expanding his food brand to include pancake mix and white rice. Uncle P’s Louisiana Seasoned brand will feature pancake mix, syrup and white rice, grits,… Read more »

Uncle Ben’s Evaluating Change In Brand Image

On the heels of the announcement that Aunt Jemima brand image is being dropped by PepsiCo, Mars is evaluating the same thing for Uncle Ben’s brand. Both brand images have long been viewed by as racially insensitive.  In a statement, a spokesperson for Mars said, “As a global brand, we know we have a responsibility… Read more »